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Style wiseHILTON HEAD MOM AND NURSE STEPS UP HER LOOK

As both a labor and delivery nurse and a mother, Morgan Edmunds spends her days tending to the needs of others. Time to focus on herself — and her appearance — is in short supply for this Hilton Head Island resident. But with a new phase of her career coming, Edmunds knew she needed to work on her look. She decided to enter Monthly’s style makeover contest and, to her surprise, she won.

Of the 24 contest entries, Edmunds’ name was selected in a random drawing for a makeover supervised by stylist Kathryn Mademann. Boutiques Coastal Bliss of Hilton Head Island and Cocoon of Bluffton provided clothes, and Enliten Salon on Hilton Head Island transformed Edmunds’ hair and makeup.

Edmunds, who is 5-foot-4 and size 10-12, wears a uniform to work at Hilton Head Hospital. At home, she puts on casual, comfortable clothes that let her keep up with her 3-year-old daughter. Because she’ll complete a master’s degree at Union University in December and is hoping to become a clinical educator in a hospital or a professor of nursing, she needed to begin building a professional wardrobe.

And it had been months since Edmunds got her hair done or shopped for new clothes.

“I’ve been working a lot and I haven’t had the money or the time, honestly,” she said.

Edmunds and Mademann met at Cocoon, in Bluffton’s Calhoun Street Promenade.

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There Mademann, Ann Marie Goodliffe and Linda Iaocovelli suggested that Edmunds try on a sleeveless orange floral print sheath dress by Jude Connally and a white cardigan sweater by Duffield Lane.

“We liked this dress because of its bouquet of tangerine and coral colors, which complemented Morgan’s skin tones,” Mademann said. “The cardigan is for an air-conditioned office.”

Orange, Edmunds said, isn’t a shade she normally wears, but she liked the shape of the dress and its fabric.

“Morgan felt stuck with her wardrobe. During her work day, she wore scrubs and her day-to-day clothes were too casual,” Mademann said. “When she thought about creating the wardrobe she’ll need for the future, she felt overwhelmed.”

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In addition to professional clothes, Morgan needed an outfit for casual Fridays at an office, going out with friends or a date night with her husband, Matt — easy to find at the upbeat, contemporary Coastal Bliss on Shelter Cove Lane. There, Marcia Day helped Edmunds pick out a pair of dark blue skinny jeans and a floral top, both by NYDJ. A short, cream-colored bomber-style jacket by Cupcake and Cashmere completed the look.

Edmunds loved them all.

Jeans, she said, usually don’t work for her because she finds them too confining. But the stretch denim and the fit made her a convert.