Joe’s Ice Cream and Beverage Co. opens in Bluffton

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Joes Ice Cream

Old Town Bluffton’s newest ice cream shop has traditional flavors and ice cream flavored with wine. Joe’s Ice Cream and Beverage Co., located at 15 Bruin Road in Old Town, is offering four wine-based ice cream flavors: Cherry Merlot; Peach White Zinfandel; Chocolate Cabernet; and Spice, a red mulled wine with cinnamon, nutmeg and clove. Patrons must be 21 to enjoy these flavors, which are up to 5% alcohol by volume. The new ice cream shop has an outdoor seating area and is pet-friendly.